February 2023

Expressing love will be easier! Actress Pranali Bhalerao and actor Swapnil Pawar’s new romantic song ‘Premeat Padloy’ is coming to the audience!

Prem…Pyaar…Ishq… No matter the language, this emotion is very powerful. Love is one of the most beautiful things in the world. So far in history, those who embraced love as a means to live, became immortal. Whether it is Laila Majnu or Romeo and Juliet.. Love is a beautiful language in the world, the one who speaks this language and finds a beautiful world beyond heaven. There is no need for any day to express true love, yet many express their love to a special someone. Adding to this, the song ‘Premaat Padaloy’ produced by producer Rishikesh Pawar is ready to rule the hearts of the avid audience. Recently, the Muhurta ceremony of this song was held successfully.

Actor Swapnil Pawar and actress Pranali Bhalerao are the new artist duo in the Marathi entertainment world from this song. The song ‘Premaat Padloy’ Produced by Rishikesh Pawar, and is directed by Swapnil Pawar. Swapnil Pawar will be seen playing the dual role of actor and director. So this song has been sung by singer Akash Mahale in his melodious voice. Akash Gadekar will shoot the entire song in his camera. Everyone’s eyes must have turned towards the romantic song ‘Premaat Padaloy’ starring Pranali Bhalerao and Swapnil Pawar. But without much delay, this romantic song will be ready to beat the hearts of all the audience.

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Mumbai (Maharashtra) [India], February 23: As part of its larger social objective of helping people gain complete freedom from diseases, Madhavbaug, an Ayurvedic specialist in treating and reversing various cardiovascular metabolic disorders through its strong scientific research-based approach successfully trained 65 government doctors from the state of Uttarakhand in its disease reversal program.

Madhavbaug, with his mission to “Heart Disease Free India” this is the the first initiative in the state of Uttarakhand and plans to spread across the nation in a phased manner.

Our aim is to make available our scientific evidence-based signature treatment and therapies to all through various government ayurvedic hospitals and clinics across India, said Dr Rohit Sane, Founder & CEO, Madhavbaug.

Madhavbaug scored over other leading institutions in the country due to its well-established scientific evidence-based research and treatment methods. It’s success in treating and reversing cardio-metabolic disorders such as hypertension, obesity, diabetes and other cardiac illnesses have been published in over 150 peer reviewed allopathic medical journals both nationally and globally.

The three-day training programme, organized by the department of Ayush was inaugurated on February 6, 2023 in the presence of Dr Pankaj Kumar Pandey, secretary Ayush, Uttarakhand, Prof Sunil Joshi, Vice Chancellor of Uttarakhand Ayurved University and Dr Vijaykumar Jogdande, additional secretary, Ayush.

The offline training would be followed by continuous training through the online mode. Madhavbuag, will also make available its patient support through mibPULSE app and Doctor Support through powerMAP a copyrighted software absolutely free of cost to select few Ayurvedic health and wellness centers in Uttarakhand.

Dr Gurudatta Amin, chief medical officer and Dr Pravin Ghadigaonkar, head of medical operations were the key trainers from Madhavbaug.

“There was great enthusiasm from doctors for our disease reversal programmes. Our findings and results from the past two decades of extensive research in the field of disease reversal programmes and our success with the scientific evidence-based Ayurveda was shared with them. We are extremely happy that the people of Uttarakhand are going to be the major beneficiary of this initiative,” said Dr Gurudatta Amin, Chief Medical Officer (CMO), Madhavbuag.

Through a combination of diet, medication, exercise, panchakarma and other therapies including lifestyle modifications, Madhavbaug has managed to successfully treat and reverse diseases like obesity, hypertension, diabetes and cardiac illness in almost 10 lakh patients till date.

About us: With more than a decade experience in preventive cardiology, Madhavbaug has a strong track record of patients who have obtained relief from life threatening diseases with Madhavbaug’s treatments. Founded in 2006 with a vision to reduce the mortality and morbidity due to heart disease and lifestyle disorders, Madhavbaug has established a strong foothold in non-invasive cardiac care with over 300 clinics and 2 hospitals.

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A refreshing view of the ‘THE NEW, EMERGING CONSUMER’
An influential gathering of the who’s who from the brand and marketing ecosystem.

New Delhi (India), February 23: Take advantage of all that the Brand Xcel 2023 Conclave has to offer. Market Xcel, a leading market research firm is all set to roll out the much-awaited report and brand findings, Brand Xcel in a Coffee Table Book format on 17th March 2023 at Oberoi, Gurgaon. From unfolding the top brands across segments to offering a refreshed view of consumer behaviours from urban and rural spaces; the Brand Xcel report is what you are looking for.

The Brand Xcel report 2022 identified and featured top brands in India such as across Personal care – Colgate/Lux; Food – Amul, Britannia & Parle; Beverages – Pepsico; Durables & Appliances: LG & Samsung; Mobile phones: Oppo & Vivo; e-commerce – Amazon; automobiles – Maruti & Honda; BFSI – LIC; FMCG: Dabur and Godrej; Homecare: Harpic & Surf Excel based on consumer’s perspectives about the products and services and their changing preferences.

Continuing the walk with their annual flagship property, Market Xcel is back with the 2nd edition of the Coffee Table Book which is projected to be bigger and even more insightful covering diverse sectors, industries, and geographies.

The Brand Xcel offers a deeper consumer connection and understanding (20,000 respondents across cities, including Rural India) along with past trends, contemporary contextualization of current consumer sentiments and in-depth analysis.

The assessment as conducted by Market Xcel recognizes top brands that outperform others and offers brand rankings that can be circled back to consumer behaviour. These learnings and reflections furnish points to ponder for marketing interventions.

The celebration will be marked by the launch of the Coffee Table Book, a consumer-centric insights initiative, the book reflects the blurring of boundaries between rural and urban consumptions as well as the trends and consumer behaviour that has stayed vs the ones that have fizzled out in the old normal.

Elated to launch the 2nd edition of the Brand Xcel Coffee Table Book, Ashwani Arora, Executive Director, Market Xcel stated, “With life veering back to normalcy, the customer journey will only continue to transition at a rapid pace. This has led to a strategic flux in the marketing playbook that demands a constant update. Being birthed from uncertainties, this paradigm shift has inaugurated boundless opportunities for brands to connect with the new and empowered consumer”.

He further added, “Brand Xcel is the ultimate insight initiative redefining the benchmark for the consumer-brand connect, decoding the behavioural changes and capitalising on the same to maintain the top-of-the-mind position with regard to consumer engagement. At the Brand Xcel 2023 Conclave, we look forward to hosting the finest marketing minds and industry leaders to deliberate and share game-changing insights.”

This gathering will bring together marketing veterans, brand custodians, brand owners, and industry leaders from the marketing and branding fraternity under one roof to celebrate the Best Brands and deliberate to understand the nuances of successful brands. Stay tuned to the biggest revelations of the year.

Established in 2000, Market Xcel is a global research, insights and technology-based company. Headquartered in New Delhi in India, Market Xcel operates from 14 offices in the country and is present across the globe, in the Middle East, East Africa, Africa, East Asia and SAARC.

For more details, visit: https://www.market-xcel.com/

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New Delhi (India), February 23: In 2013, Chandresh Bayad and a business partner started a modest food venture with just 10,000 rupees in Ahmedabad. Despite their humble beginnings and limited education, they were determined to make a success of their small tea stall. However, their journey was not without its challenges, as they soon received legal notice from Starbucks USA over a trademark issue. But Chandresh did not let this setback defeat him. Instead, he took inspiration from the notice and transformed his tea stall into a one-of-a-kind café, named Helly & Chilly.

Chandresh’s innovative spirit quickly caught the attention of the world, as he made two Guinness World Records for the largest fries and the heaviest French fries dish. Food bloggers, vloggers, and influencers shared their experiences at the café, causing its popularity to soar. Helly & Chilly was known for its unique menu items, which were constantly being added and updated.

But Chandresh was not satisfied with just running a successful café. He continued to push the boundaries of food innovation by introducing the world’s first burger and coffee with the customer’s name written on it, without ink. The café also served the world’s longest fries, measuring a foot and a half, which was a huge hit with customers. This innovation contributed to the rapid growth of Helly & Chilly.

Today, Helly & Chilly has expanded from a single tea stall to a thriving chain of over 75 cafés across India, with plans to expand globally to countries like Canada, the UK, and Dubai. With its innovative food items and commitment to providing unique customer experiences, Helly & Chilly is well on its way to becoming a household name worldwide.

The story of Chandresh Bayad is a testament to the power of determination and perseverance. Despite facing numerous obstacles and setbacks, he never lost sight of his goals and turned his vision into a reality. Just as Elon Musk said, “When something is important enough, you do it even if the odds are not in your favour.” Chandresh embodies this spirit, rising to success through his unbreakable willpower and drive.

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New Delhi (India), February 23: India’s most trusted Hair and Skin Clinic, VCare, has launched its new hair treatment called PBS Hair Growth Therapy.

Photobiostimulation (PBS) Hair Growth Therapy is completely unique and one of the best trademark treatments of VCare. This treatment is the first to use nano actives to stimulate hair follicles and promote hair growth.

In addition, they use a distinctive method called the Green Technique, an environmentally friendly technology for forming nano actives used in their hair growth treatment. These allow the biotechnological ingredients to penetrate deeper into the scalp and are known to bring tremendous and effective results for their clients.

They call the treatment unique as they make use of four different energies to cleanse, rejuvenate the scalp and promote and strengthen hair growth. The energies used are Optical energy, Biological energy, Thermal energy and Electro. Each of these energies has a different function in reviving new and healthy hair.

PBS Hair Growth Therapy, a non-invasive procedure, can be taken up by anyone suffering from dandruff, hair loss, hair thinning, and hair fall.

India’s most trusted hair and skin clinic, VCare, has earned the trust of its clients over the years by providing top-notch treatments and cutting-edge methods to treat hair- and skin-related conditions. All the treatments at VCare are highly advanced and use FDA-approved equipment.

Over 1.5 million cases have reportedly been successfully treated at the VCare facility. They have achieved fantastic outcomes for a variety of skin and hair issues with the help of a team of over 100+ experienced doctors, trichologists, cosmetologists, and a service team with more than 1200 hair and skin professionals.

Mrs Carolin Praba Reddy now serves as the company’s chairperson and MD of VCare. She is South India’s first licenced trichologist. A woman who started her career as a teacher put a lot of effort into building VCare into a reputable Hair and Skin Clinic.

Additionally, Mrs Praba Reddy received certification as India’s sixth trichologist. Even the Women Entrepreneur Achievers Award was given to her.

At VCare, they identify the problem before recommending efficient products that will produce the best outcomes and suit the customers.

To acquire speedy yet natural results, the well-certified and experienced hair/skin experts suggest a few necessary supplements and homecare products for many sophisticated treatments at VCare.

VCare offers coverage for more than just hair issues and solutions. Additionally, it addresses and investigates various topics, including research and development, advanced diagnostics, manufacturing, distribution, and skin treatments.

Every business venture they have begun has been a huge success since their main goal is to fulfil and please their customers.

Additionally, VCare Group, with more than 50 clinics, have grown their presence throughout South India in places like Tamilnadu, Karnataka, Andra Pradesh, Pondicherry, and Telangana.

VCare can be a great option if you wish to resolve your hair and skin problems. So stop stressing about your hair & skin problems and get in touch with VCare.

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The 2nd edition of The BW Conclave 2023 is set to take place on 23-24-25 February at KTPO, Whitefield, Bengaluru. 

Brewer World, a leading platform for beer enthusiasts, is set to host the second edition of its BW Conclave, India’s only dedicated three-day B2B expo, conference, and awards event for the beer and brewing community. The event, taking place on 23-24-25 February at KTPO, Whitefield, Bengaluru, aims to capitalize on the potential growth of the Indian beer industry and bridge market gaps.

Bengaluru (Karnataka) [India], February 23: Brewer World, a leading platform for beer enthusiasts, is set to host the second edition of its BW Conclave, India’s only dedicated three-day B2B expo, conference, and awards event for the beer and brewing community. The event, taking place on 23-24-25 February at KTPO, Whitefield, Bengaluru, aims to capitalize on the potential growth of the Indian beer industry and bridge market gaps. The event organizers believe that the Indian beer industry has tremendous potential for growth and have designed the BW Conclave to provide an opportunity for industry players to connect, network, and conduct business with possible clients and partners.

Over 45 exhibitors, including top companies like Falcon, SpectraA, Zytex, Biotech, and Fermentis, will showcase their latest products and services at the expo. The BW Expo intends to host companies that provide products, services, and equipment to existing and upcoming Indian brewers. The exhibitors will have the chance to interact and conduct business with project consultants, production/commercial beer producers, craft/microbreweries, and other potential clients. The BW Conclave provides a unique opportunity for industry players to connect and explore the latest trends, products, and services in the Indian beer and brewing sector.

In addition to the expo, the conference will feature more than 35 speakers, including head and upcoming brewers, who will share their insights and experiences with industry professionals. The conference will begin at 10 am and will be followed by power-packed workshops from leading companies such as Lallemand, Fermentis & Ellerslie Hops. The conference intends to provide visitors with prospects and possibilities in the business. Panel discussions will consist of some of the most prominent brewers in India, including Ketan Malhotra, Varsha Bhatt, Kajal Manchanda, Vignesh Muralidharan, Manu Mishra, and others.

Anitha Raghunath, Director at Virgo Communication, the event organizers, stated that the BW Conclave 2023 is set to be a fantastic opportunity for the industry to connect and explore the bright future of the Indian beer and brewing sector. She also highlighted the importance of the event in fostering the growth of the industry and bridging the gap between beer and brewing enthusiasts and industry professionals.

The Beer of India Awards 2023 is another highlight of the event, which will honor excellence in beers produced in India. Through a blind-tasting judging process, the awards ceremony created by Brewer World will recognize the best beers in India based on factors such as color, aroma, flavor, mouthfeel, and overall impression. The judges choose the top brews that follow the 2015 BJCP Style Guidelines, are sincere, and stand out. The Beer of India Awards 2023 aims to recognize and promote the best of India’s craft beer industry.

The event has received overwhelming support from the beer and brewing industry in India, with many industry professionals eagerly looking forward to the event. The BW Conclave 2023 provides a unique opportunity for industry players to connect, network, and conduct business with possible clients and partners. The event is an excellent platform for industry experts to share their knowledge, insights and explore the latest trends, products, and services in the Indian beer and brewing sector.

The BW Conclave 2023 promises to be an exciting and informative three-day gathering of beer enthusiasts, experts, and industry professionals. Interested individuals can obtain a visitor’s pass by visiting the website www.bwconclave.com  The event will commence at 10 am and be followed by power-packed workshops from leading companies such as Lallemand, Fermentis & Ellerslie Hops. The workshops aim to provide participants with hands-on learning opportunities to deepen their understanding of brewing techniques and practices.

The Indian beer industry is currently experiencing rapid growth and is expected to continue its upward trajectory in the coming years. According to a recent report, the Indian beer market is expected to reach USD 14.49 billion by 2025, growing at a CAGR of 8.8% from 2020 to 2025. The growth is driven by factors such as a rising population of millennials, increasing disposable income, and changing consumer preferences towards premium and craft beers.

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Watanabe Business Quiz, with participation from over 50 B Schools, to be held at Mumbai on 25 – 26 February 2023

Mumbai (Maharashtra) [India], February 23: With a view to uplift financial literacy, Watanabe Media P Ltd is organizing a grand Business Quiz titled Watanabe Business Quiz, with participation from students of over 50 B-Schools at The St. Regis Mumbai, PAREL, Mumbai on Feb 25-26, 2023. Mrs. Watanabe is the Japanese term for housewives who trade forex markets. Watanabe Business Quiz is amongst the toughest business quizzes for young minds from B-Schools,.

To add to the excitement, the best quizzers in India, irrespective of age or affiliation, are invited to participate in the Watanabe Open Biz Quiz in the written prelims plus on-stage finals format on Feb 26. Registrations are fast filling and corporate executives from various prominent corporations will be travelling to Mumbai from the length and breadth of India.

The college and the open quizzes will be hosted by well-known quizmaster, Venkatesh (Venky) Srinivasan. An IIM Bangalore alumnus, & also co-founder of Nexus Consulting, a knowledge enhancement company. Nexus team also powers content for several quiz shows on TV, including the marquee show Kaun Banega Crorepati.

Watanabe Quiz is a platform to promote investing and financial literacy among retail investors at an early age especially among women. Watanabe quiz is organized by Watanabe media Pvt Ltd- India’s first and only live YouTube trading channel managed exclusively by women. Watanabe Quiz has kindly received in-kind sponsorship from BQ Prime, Manual of Momentum (https://manualofmomentum.substack.com) – Premium Quantified Investing Strategies newsletter and Sensibull Options Trading Platform and the Advisory Marketplace.

As a part of its Knowledge Awareness Program, Watanabe Quiz will also feature eminent speakers from the world of entrepreneurship, business and policy. The theme of the Panel discussion is Women Entrepreneurship in India: A Road to Economic Empowerment with eminent speakers like Ms Lakshmi Iyer, CEO-Investment Advisory, Kotak Investment Advisors Ltd, Ms Bhawna Bhatnagar, Co-Founder, WeFounderCircle and other leading luminaries.

Watanabe Quiz is the brainchild of Kora Reddy, founder of Watanabe Media with the vision of reimagining how Indian retail investors will invest in future. Watanabe Media Pvt Ltd also manages India’s first and only live trading channel on YouTube https://www.youtube.com/@watanabe_in/featured , that empowers female traders. For more info log onto www.watanabequiz.in or www.watanabe.in

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Shri Prashant Agarwal, President of Narayan Seva Sansthan

Jaipur (Rajasthan) [India], February 23: Narayan Seva Sansthan’s ‘World of Humanity’, a 450-bedded hospital is getting ready in Udaipur. In this state-of-the-art facility, medical services will be available free of cost to a maximum of those specially abled people, who are forced to live with deformities in their hands and feet due to various reasons. Presently, these services are being operated through 1100-bedded hospitals in Sector-4 and Badi village premises of the city. With the efforts of Prashant Agarwal, India’s first ‘Central Fabrication Unit’ for Prosthetic and Orthopedic Equipment, manufacturing has been set up in the Sansthan in 2022. Compared to a hand-made limb, this German machine creates a convenient replica of a cut limb based on 100% accurate measurements. Under the leadership of Agarwal, the Sansthan has also circulated a ‘Vision Document’ for the next five years of service work.

The one who has neatly preserved the memories of struggle, success, dedicated service, and rich values of parents at every step of life. Because of that, today he has a special identity in the field of all-around development and rehabilitation of the downtrodden, differently abled, and destitute. Founder of Narayan Seva – Mr. Prashant Agarwal, son of Padma Shri Kailash ‘Manav’. Who, like his father, did the work of filling new hope and new light in the lives of others with the mantra ‘Aharnish Seva Mahe’ i.e. ‘May I be devoted to continuous service’? The one who served the suffering humanity took initiation at an early age. President of Narayan Seva Sansthan Prashant Agarwal was born on 21 September 1973 in Udaipur from the womb of mother Mrs. Kamla Devi. After completing his graduation in science, he started his own business by the name of Amco Enterprises. He also joined the business of a friend’s pharma wholesale company. After that, under the banner of ‘Paragon Mobility Retail Pvt. Ltd’, he started manufacturing ‘Orthopedic Soft Goods’ which is continuing till now.

Although he was engaged in service work since childhood with the inspiration of his parents, in the year 2000 Narayan Seva Sansthan felt the need for his services full-time. And because of his own faith and sense of service towards Lord Krishna, he left his business in the hands of his friend and joined the Sansthan. By giving more comprehensiveness to the services of the Sansthan, you established branches in the country and abroad. Integrated and modernized the entire system of the Sansthan. Simple nature, soft-spoken, calm, restrained behavior, and strong-willed Mr. Prashant Agarwal’s hard work and compassion are his specialties.

On the last International Day of Disability, 300 Divyangs from 16 states set the National Wheelchair Cricket World Record in Udaipur. The Sansthan has also organized Para Swimming and Blind Cricket Tournament at the national level for the upliftment of the differently-abled. Narayan Para Sports Academy is also ready for people with disabilities near Udaipur airport. In which poor talented players will be given free training in various sports.

Narayan Seva Sansthan is such a temple of human service where various services including medical, education, health, and rehabilitation are being done completely free of cost. 80-90 operations are being done daily for patients suffering from polio and other congenital disabilities, and who are living by dragging all four hands and legs. During their treatment, they are also given free food and medicines. Brothers and sisters with disabilities who have recovered from surgery are given vocational training in mobile, computer, and tailoring for a bright future. After making them self-reliant, employment opportunities are being made available in various companies and institutions.

Not only this, but to fulfill the dreams of the Divyang, the organization is also becoming a means of establishing a happy household by organizing the Divyang and Impoverished Mass Marriage Ceremonies twice a year. So far 38 Mass Marriages have taken place, in which 2201 couples have had a happy married life. Successful operations of more than 4.50 lakh differently-abled have also been done.

More than 8 lakh such people have been provided with tricycles, crutches, walkers, wheelchairs, hearing aids, and calipers.

The Sansthan has provided relief to more than 5000 differently-abled people by organizing disability prevention camps in countries like Kenya, Mombasa, South Africa, Uganda, and Tanzania.

The Sansthan has been honored from time to time by the Government of India and various State Governments for its outstanding humanitarian services. The founder of the Sansthan Shri Kailash ji Manav ji has received the Padma Shri award from the President of India and President Prashant Agarwal has got a place in Limca Books of Records.

Under the leadership of Prashant Agarwal, the Sansthan provided full support to the broken families by running a great campaign during the lockdown. Ration kits were distributed to 50,000 families.

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New Delhi (India), February 23: Mehul Purohit, the founder and CEO of Multiphase Digital, is a young entrepreneur who has been making a name for himself in the digital branding world. From a young age, Mehul had an innate curiosity about business and entrepreneurship. He was adept at making connections and had a keen interest in exploring the world. His passion for traveling eventually led him to start his own business, and today, he is one of the most successful self-made entrepreneurs in India.

Mehul’s company, Multiphase Digital, specializes in branding and provides first-rate press releases, social media marketing, and everything else that is required for profitable digital marketing. Multiphase Digital hand-selects local companies, individuals, and products/services to advertise at rock-bottom prices. It values compassion more than profit. Once new businesses have stabilized, the company can count on them as long-term customers. It advocates for all kinds of businesses, products, and services so that everyone has an opportunity to succeed.

Mehul’s passion for entrepreneurship was not without its challenges. He lost his father at the age of nine, and his family struggled to make ends meet. As a lower-middle-class person, simply considering starting a company would have been a huge thing, but he didn’t stop to consider the implications; he jumped right in. Many people told him when he first began his business that he was wasting his time. Despite the difficulties, he was able to keep his chin up in the face of adversity. Even though it was tough to get initial capital, he was able to launch his company.

Mehul’s hard work and dedication paid off when he was awarded as the youngest Entrepreneur of Asia in 2022. He is a renowned speaker in many big educational institutions, and several attendees have been so moved by his narrative that they have begun working on their own startups. He wishes to move even more people, including those who mocked him.

Multiphase Digital is India’s biggest PR company, and it is also the best SEO company in India since it has the largest content writing team in the country. Their digital branding services include the development of specialized platforms like IMdb and Google Knowledge Panel creation. They operate in more than 22 countries and have all the services that anyone needs in digital branding. Mehul’s goal is to provide the best branding services to small businesses, people, and services and promote them with the least charges. He believes in empathy more than business and works to give everyone a fair chance to grow.

Mehul’s experience of facing many problems since his father’s demise at a young age taught him valuable lessons about resilience and perseverance. He believes that a believer perceives the opportunity in every hardship, whereas a pessimist sees the trouble in every opportunity. He considers himself an opportunist and self-made young entrepreneur.

Mehul’s inspiration comes from every self-made person who is doing something different and great in their life. His tagline, “Kisi ka pati banne se pehle Mujhe Crorepati bnanni hai,” is a testament to his dedication and passion for his work. He wants to encourage all young people to identify their passion as early as possible and have dreams and make them come true.

In conclusion, Mehul Purohit is a young entrepreneur who has been making waves in the digital branding world. His company, Multiphase Digital, is India’s biggest PR company and provides the best SEO services in India.

Recently Multiphase Digital is going to launch its first Physical Magazine named as Multiphase India magazine .and the major theme of this magazine is Businesses and Entrepreneurs,This magazine was pre launched by Founder and CEO Of Chai sutta Bar Mr.Anubhav Dubey . You will see the physical copied of This magazine by mid April of 2023.

Mehul’s passion for entrepreneurship, dedication, and hard work have paid off, and he has achieved many milestones at a young age. He hopes to inspire other young people to pursue their dreams and make them come true.

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New Delhi (India), February 23: The International Organization for Migration (IOM-UN Migration) conducted a pilot job skilling training with key stakeholders in New Delhi to identify and advise on the required job skill sets for Indian professionals seeking employment opportunities abroad.

The training was attended by officials joining from the Union as well as several state Governments, National Skills Development Corporation (NSDC), several sector skills councils, Technical and Vocational Education and Training (TVET) institutions, private sector and industry associations, recruitment agencies, Civil Society Organisations as well as Academia. The training presented tools to strengthen their capacities in contributing to future Skills Mobility Partnerships engagements.

The focus of the training was on mainstreaming skills-based migration governance in order to nurture needed skills with positive outcomes for migrants, communities, labour markets and economies of both countries of origin and destination. India, as an important migrant sending country, has implemented bilateral agreements, pivotal to the protection canopy which includes observation of labour and human rights, and social security for Indian migrant workers employed or seeking employment abroad.

Flagging off the 3-day pilot training, Mr. Sanjay Awasthi, Head of Office, IOM-UN Migration, provided the context behind labour and skills mobility in India. Mr. Awasthi said, “As skilled migration ranks high on the Government of India’s agendas we hope this training sparks new ideas, forges new connections among participants and plants the seeds for future partnerships, needed to leverage global trends for India and beyond.”

The training was inaugurated by Mr. Anurag Bhushan, Joint Secretary, Overseas India Affairs, Ministry of External Affairs, India and Mr. Muniraju S.B., Deputy Advisor, NITI Aayog.

Mr. Anurag Bhushan, Joint Secretary, Overseas India Affairs, Ministry of External Affairs, India, highlighted that, “2023 represents a year full of opportunities to set the ground and shape discussions on future trends that benefit India and contribute to a greater global good. Therefore, ‘Migration and Mobility Partnerships’ (MMP) only reaffirm the determination to encourage the mobility of skills and talents to make significant contributions to the development of relations between India and the destination countries.”

Fabio Jimenez, an IOM Senior Migration Governance Specialist from IOM HQ in Geneva, oversaw the training particulars, to focus on how SMPs can become a sustainable solution to address skills shortages. Elucidating on the importance of public-private partnerships, Mr. Jimenez said that “In addition to involving counterparts from destination countries, it is absolutely vital to involve every relevant stakeholder starting from migrant workers themselves as well as actors playing a role at each point during the migration continuum.”

As a pilot initiative, the training garnered concrete feedback from participants that will go a long way in strengthening the training’s relevance, content, and delivery.

Past Joint MoUs, predominantly with Gulf Cooperation Council (GCC) countries like Saudi Arabia, Oman, Kuwait, UAE, Bahrain, Qatar, and the newer Migration & Mobility Partnership Agreements (MMPAs) with Denmark, France, and Luxembourg and more recently with Portugal in 2021, demonstrate the Government’s priority for achieving competitive and most desirable migration outcomes, through a sustainable regulatory infrastructure.

In 2019, IOM launched its Skills Mobility Partnerships (SMP) model, to capture and enhance skills-based migration, predicated on eight prerequisites, amongst which are, migration data and skills anticipation, long-term planning and policy coherence, migrant’s aspirations, and the social aspects of migration, as well as equitable cost-sharing for skills development and training. In 2021, IOM launched the global project, “Towards Sustainable Integration of Skills into Migration Governance”, to operationalise SMPs, which would essentially support Member States in addressing both current and future labour market needs, increase cooperation between governments and other stakeholders, and contribute to better labour market and development outcomes for all parties involved.

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