Entrepreneur

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Nestroots – a womentrepenuer’s voyage to finesse

New Delhi (India), April 3: India is predominantly a male-oriented patriarchal society with a majority of the industry, businesses, organizations and corporations run by men at a respectable position. Slowly we as a country are evolving and understanding the importance women bring to India’s workforce and how significant it is to educate the female half of our country’s population. For many a year the ratio of women is to men entrepreneurs in India has almost been non-existent, but we are steadily advancing leaps and bounds thus the percentage has gone up to 13.76% as of 2022; this is still far too less and development on this is needed in quite the urgency.

She appeared on Shark Tank India season 2 where shark and owner of Emcure Pharmaceuticals Namita Thapar, funded Nestroots, leading to a phenomenal appreciation from all the sharks on the quality of the décor, as well as the beautiful design.

Thus, with a strong passion, and kindred soul, founder Chhavi Singh stood forth in the highly competitive home decor market, and took over the country in a storm of aesthetic, minimalist, elegant, and original design with an eco-friendly approach where every piece and material used is organic all-natural sustainable raw materials.

“Nestroots is a dream house of design, aesthetics and elegance. Our Goal is to create work that is honest and solutions that are captivating and fulfilling, We work with the belief that the journey should be just as exciting as the end result.” Said Chhavi Singh when asked about what goals does Nestroots hold.

“Nestroots is a brand which is Indian in origin. We give kitchen, dining, decor, furnishing solutions. We are proud to say that Nestroots is already in more than 1 lakh Indian homes. I am also extremely proud to say that we are highly profitable” Notes Chhavi as she talks about the success that Nestroots has been able to gain so far. All the sharks present in the panel were impressed by Nestroots’s profitability.

Nestroots designsall of their products, andits original style & quality is hard to find anywhere else. Prioritising responsible sourcing, leads to more ecologically sound products thus balancing the equilibrium in nature. This endeavours Chhavi to strive and bring more of the eco-friendly elements found all around us in her business’ product. Nestroots strives to create a healthy home for all the families living in a constant need to enhance their living experience with natural and environmentally friendly mutually habitable ecosystem. https://www.nestroots.com/

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Realty Assistant Global CEO Manasvi Mehrotra identifies Dubai and India as prime real estate investment hotspots

Manasvi Mehrotra, CEO, Realty Assistant Global

Noida (Uttar Pradesh) [India], April 4: The time for breaking into real estate is around the corner; in fact, you are living it! Markets worldwide are throwing up great opportunities. With a careful, crafted investment strategy, now is the time to take advantage of opportunities and make a sound investment.

Acknowledged industry leader and CEO, Realty Assistant Global, Manasvi Mehrotra, with over 15 years in the fields of residential, group housing, and commercial real estate development, as well as global real estate economics across India, US, Canada, Dubai, & Singapore, concurs with that thought.

“While markets are staggered globally, overall, it is a pretty picture. Off all global markets, Dubai is the current hotbed for residential investments. The demand is outstripping supply, and apartment prices were up 35% in 2022 compared with 2020, despite the peak of the pandemic, while villa prices have gone up by more than 50% during the same period,” he says.

“A lot of it has to do with the effective handling of the pandemic by the country has significantly increased its attractiveness to global investors. Dubai’s early easing of restrictions and reopening of tourism in 2020, while much of Europe remained under lockdown, has been a key factor in this.”

A glimpse of that lies in Dubai shattering its previous record of 80,000 residential sales transactions in 2009, as it achieved an astounding 86,000 transactions last year. A lot of it attributes to the UAE implementing multiple long-term visa choices that no longer require sponsorship, resulting in a significant influx of investors, remote workers, and entrepreneurs to the country and subsequently leading to the creation of more job opportunities.

Mr. Mehrotra draws a close parallel with India, another active operational market for Realty Assistant Global, an integrated realty advisory & solutions provider that caters to the GCC nations, the USA, Canada, and South Asia.

“The residential real estate sector in India is on a high, achieving a YoY sales growth of 68%, which confirms its position as one of the fastest developing industries in India. This new sales record highlights the industry’s significant progress,” he says.

When quizzed about what is fuelling this trend, he credits it to a combination of supporting factors to an underlying perspective shift towards home ownership.

“There is a palpable change in people’s preferences, with a greater focus on owning a home as opposed to renting. This shift is being fuelled by several factors, including the desire for a better standard of living, the increasing potential for higher earnings, and a growing number of consumers who have new aspirations and lifestyle changes.”

Mr. Mehrotra puts his weight equally behind commercial real estate, hitting a home run. “India’s robust growth prospects will result in increased demand for office and commercial spaces in Tier 1 and Tier 2 cities. This trend is already evident in the swift commercial development of cities such as Pune and Hyderabad. The co-working sector, which has effectively adjusted to evolving work demands, is emerging as a prominent player in meeting the requirements of India’s expanding youth population,” he adds.

Finally, what is that one piece of advice he has for young investors?

“Time your investments to really master real estate economics; everything else just falls in place.”

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Nithanya Thothiyana Founder of Nithi honored with Prestigious HMTV Naari Puraskar 2023

Hyderabad (Telangana) [India], April 3: Nithanya Thothiyana, the Founder and entrepreneur of the clothing brand Nithi, has been honored with the prestigious HMTV Nari Puraskar 2023. Celebrating the elegance of womanhood and also expressing gratitude towards women for their contribution to society, hmtv, for the first time, organised the Nari Puraskar-2023 (women awards) in Hyderabad on Friday.

The award ceremony took place at the JRC Convention Centre in Hyderabad on March 31, 2023. The event was attended by prominent figures, including Telangana Education Minister Smt. Sabitha Indra Reddy, BRS MLC Smt. Kavitha, Smt. Roja Selvamani (Minister for Tourism, Culture and Youth Advancement of Andhra Pradesh), and Smt. Laxmi Rao (CEO, HMTV).

The HMTV Nari Puraskar is awarded to women who have made significant contributions to their respective fields, and Nithanya’s hard work and dedication to her clothing brand were recognized with this prestigious award. Speaking about her achievement, Nithanya expressed her gratitude towards all the stakeholders who have supported her throughout her entrepreneurial journey.

Nithanya Thothiyana, the founder and entrepreneur of clothing brand Nithi, had a passion for the fashion industry since she was 16. Initially, she wanted to become a model and South Indian actress, but she had to discontinue her engineering studies to pursue her dream. Unfortunately, an early arranged marriage at the age of 20 affected her career aspirations. After a failed marriage, she was left emotionally and financially broken, but she never lost hope. She started working in small-scale employment, selling general knowledge books all over Karnataka. Despite facing many challenges, including sleeping on the floor in temples and experiencing a major accident, she never lost her determination to lead an independent life.

Nithanya’s life took a positive turn when she moved to Bangalore and started working in various jobs, including customer support executive and modeling. She fulfilled her dream of becoming an actor and acted in a blockbuster hit movie, but a failed relationship and a legal issue affected her career. She then moved to Hyderabad to start a career in public relations and eventually discovered her true passion for business. During the pandemic, she started her own clothing brand, Nithi, with a small office setup in Banjara Hills. With a personal loan, gold loan, and some help from her parents, she launched her offline store in Punjagutta. Despite facing many struggles and difficulties, Nithanya stood bravely without losing confidence in herself. Today, she is a successful entrepreneur and hopes to inspire other women who struggle to build their careers and dreams.

Nithanya’s win has added more responsibility as an entrepreneur, and she is determined to continue creating unique and high-quality clothing that reflects the personality and style of her customers. Nithi has always been committed to sustainability and fair trade practices, and Nithanya is determined to continue this commitment and take the brand to new heights.

Nithanya’s success story is an inspiration to many young women entrepreneurs, and her dedication and hard work have been rightly recognized with the HMTV Nari Puraskar. She has set an example for other women entrepreneurs to follow and has shown that with the right mindset, hard work, and determination, anything is possible.

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